Royal Ascot Overview 2017

As Royal Ascot 2017 comes to a close, I’ve found it fascinating as a milliner to see what crazy as well as chic styles there has been! From fashion fails to sheer perfection Ascot has definitely seen everything (good and bad) this year!

One great thing that has come from Royal Ascot 2017 is the jumpsuit which has made it onto the new dress code list, and I do think the classic jumpsuit is here to stay!

The Queen, dressed in beautiful bold colours such as lime green and pink, looked stunning even at 91 with the Duchess of Cambridge looking beautifully chic in her Alexander Mcqueen lacy number.

Big bold florals and pinks seemed to steal the show. There were so many beautiful hats, I couldn’t possibly choose a favourite feathers and butterflies certainly had a place this season, mind you, I would say that sometimes bigger isn’t better!

Temperatures reached a soaring 33 degrees, so the lovely ladies wearing a thick layer of self tan certainly found that in the heat… you can melt! The streaky patchy look was certainly noticed throughout. I do love checking out the latest fashion faux pas!

The best part of Ascot for me was having our lovely ladies send me photos of their day, our wonderful competition winner Andrea Mills and one of our other customers Lara Goldsmith, looking very ‘race chic’ It makes me so proud to see the hats I’ve made showcased at such a prestigious event.

Next on the list is the ‘glorious’ Qatar Goodwood Festival, working day and night at the moment with the orders coming in for the August Racing Festival. So if you haven’t got your hat sorted yet for Goodwood, contact me and we can get you organised, you never know, you may be ‘papped’ wearing one of the Clare Louise Millinery Bespoke hats!

Mad as a Hatter!

For those of you who know me, or we have met through my millinery consultation appointment, you will know this title is quite apt! I just love hats, mad about them! Beavering away till early hours of the morning threading, sewing and sculpting the perfect hat that is as unique as you, but did you know where the term ‘Mad as a Hatter’ came from? Or anything about the history of wearing hats?

Did you know the earliest record of hat-wearing comes from a cave at Lussac-les-Châteaux in central France. The rock drawings there are 15,000 years old and we’ve been putting things on our heads ever since.

I can’t imagine they would have the style and sophistication of the 21st century, they certainly wouldn’t have had the amazing materials such as beads and peacock feathers more a cap or material for practical purposes.

Bringing us more to the present day and away from caveman times, our second fascinating, (yet a little gory) fact is hats were used to poison people- literally! The term, ‘Mad as a Hatter’ comes from the process of using mercury, a highly toxic liquid which when exposed for prolonged periods can cause severe damage to the nervous system, with dementia type systems. I promise you, this would never happen at Clare Louise Millinery! You are in safe hands.

In 1960 hats became less popular, when beehive hair dos would not accommodate them. However when Princess Diana started wearing them, and Philip Treacy began designing for the Royal family, they made a huge comeback, and have been a very important part of the outfit ever since.

The wonder of wearing a hat can transform a complete look, and portrays a unique image to the individual wearing it. Combining style, fashion and attitude, the hat can give any message the wearer desires.

So my question to you, do you choose your hat first or your outfit? If this perplexes you, contact Clare Edmonds of Clare Louise Millinery or Creations Hair Salon in Chichester to book for the style event Chic! The Race is On 24th May 5:30pm to get the low down on how to dress for the 2017 race season.

Vicky Booker our Style Guru, along with Clare Louise Millinery and Creations Hair Salon will help you achieve the perfect look for Goodwood or Ascot this year.

For more information contact

Clare Edmonds  –  email me

Emma Shepherd – email me

Vicky Bookeremail me